A visit to Jufureh village to meet the Kunta Kinteh family (made famous through Alex Haley's book ‘Roots') is a highlight for many holidaymakers visiting the Gambia.
The 'Roots' excursion is the most popular excursion in The Gambia. It takes visitors on a journey through history to learn about the slave trade in The Gambia, and gives visitors the opportunity to find out how the villagers of Jufureh and Albreda live today.
We helped to redevelop the excursion, to ensure that the local community can earn a living from tourism, and that holidaymakers can have a great day out!
16 local people have been trained as tourist guides, so that they can earn a fair living from tourism.
Wherever you are visiting, try to book excursions with trained local guides so that the local community can earn a living. Also, they know the area best so it will be a great day out!